The Rugby Football Union has vowed to sustaining progress by revealing a half-decade blueprint designed to leverage the triumph of England's World Cup victory.
Titled Our Time: Every Rose, the plan outlines multiple bold objectives, among them becoming the pioneering English squad to secure consecutive World Cup victories.
A further primary aim is to increase involvement to one hundred thousand participants playing rugby throughout the country by the end of the decade, rising from the current total of sixty thousand.
The national rugby authority is also working to boost its income from the women's sport to sixty million pounds, enabling more investment in local the game.
Additionally, the strategy sets out a goal of building three million dedicated followers.
“The stakes have never been higher,” commented a senior official, responsible for women's rugby. “The potential has reached new heights, but standing still is not an option because the wheels are now underway.”
The director highlighted that women’s rugby has progressed significantly since joining at the governing body in 2011, when there were only twelve thousand five hundred members.
The director noted that in some clubs, while women weren’t stopped, they certainly weren’t welcomed too.
Despite the developments made, she asserted that additional action is needed to strengthen the game, particularly amid a financial pressures.
“Recently, we witnessed an outstanding achievement as eighty-two thousand fans entered the gates at the arena to see our England women claim the World Cup title,” she stated.
“Planning for the future to the next decade, we want to keep this momentum continuing.”
She added that the union operates in an landscape where funds are scarce, which can result in tough decisions.
“Visionary plans, especially for the female rugby, typically disrupt the current situation,” she said. “However the fact is obvious: the long-term prospects of the game depends on the women's sport.”
At the same time, the CEO, a senior leader, pointed out that of the four hundred thousand attendees who were present at the global tournament, thirty percent had not once watched a fixture in the past.
“Perhaps the figure that really enthuses us is that ninety percent stated they want to attend again and watch more matches,” he said. “Yet we should not become complacent. We must maintain momentum.”
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