Conversing Across the Divide: An Meeting Between Different Perspectives
-
- By Roy Porter
- 08 May 2026
Critics have charged British American Tobacco with “complete double standards” for opposing anti-smoking regulations in Africa that currently exist in the UK.
Correspondence acquired by reporters dispatched by the corporation's branch in Zambia to the nation's political leaders demands plans to ban tobacco advertising and sponsorship to be scrapped or postponed.
The corporation is pursuing changes to a draft bill that include lowering the recommended coverage of pictorial cautions on cigarette packaging, the elimination of limitations on flavored smoking items, and diminished punishments for any firms breaking the new laws.
“As an elected official, I would say that they enable the defense of the British people and sustain the fatalities of the Zambian people,” said Master Chimbala.
Thousands of residents a year pass away from tobacco-related illnesses, according to World Health Organization estimates.
The campaigner stated the letter was known to have been circulated to various ministerial offices and was in distribution within community advocacy networks.
This occurs during expanded apprehension about industry interference with health policies. Last month, WHO officials sounded an alarm that the cigarette manufacturers was escalating campaigns to dilute worldwide restrictions.
“We see evidence of industry lobbying globally. Corporate signatures are on deferred levy rises in Indonesia, delayed regulations in Zambia and even a diluted statement at the UN international gathering,” stated the tobacco industry watchdog.
“When public health regulation fails to be approved because of this letter, the cost might be borne in lives of people who might otherwise quit smoking.”
The anti-smoking legislation progressing through Zambia’s parliament includes regulations surpassing UK legislation by extending coverage to e-cigarettes, and requiring that visual health alerts cover seventy-five percent of product packaging.
Via documentation, the corporation proposes this be lowered to 30% or 50% “according to global guideline limits”, postponed for minimum twelve months after the bill passes.
International experts specifically advises a warning should cover at least half of the front of a pack “and attempt to encompass as much of the primary showing sections as possible”. Across the United Kingdom, warnings must cover nearly two-thirds of a cigarette pack surfaces.
The corporation requests the withdrawal of extensive controls on scented smoking items, suggesting that it would lead smokers to “illicitly sold” products. The company proposes banning a limited selection of “flavours based on desserts, candy, energy drinks, soft drinks and alcohol drinks”. Every scented tobacco product have been outlawed across the UK since 2020.
The draft bill proposes sanctions for multiple violations “varying from a fraction of annual sales to 10 years’ imprisonment”.
In the letter, the managing director of the Zambian branch claims the corporation is focused on responsible corporate conduct” and “backs the goals of governments to lower tobacco use and the related medical consequences” but asserts that “specific rules can have negative and unanticipated results.”
The advocate stated the corporation's recommended amendments would “undermine this law so much that the necessary effect for it to produce permanent improvement in society will not be achieved”.
The circumstance that many such provisions existed in the UK, where the company maintains its main office, was “utter hypocrisy itself”, he said.
“We exist in a connected world. If I plant tobacco in my property and harvest that and distribute the goods – and my family members avoid tobacco, but my neighbor's family uses … to profit individually and all the future family lines while my neighbor's family are dying … is in itself total emotional failure.”
Public health laws in the United Kingdom or other countries had not caused companies to close, Chimbala said. “Laws don't eliminate the industry. Measures simply defend the people.”
The corporate communicator stated: “BAT Zambia conducts its business in compliance with applicable local laws. Further, the company participates in the state's regulatory development in line with the appropriate structures which enable stakeholder participation in regulation development.”
The corporation remained “not against rules”, they said, noting that minors should be protected from access to tobacco and nicotine.
“We champion evolving legislation to achieve intended public health goals, while accepting the variety of privileges and responsibilities on businesses, users and involved parties,” they said, adding that the company's suggestions “reflect the realities of the local commercial environment and cigarette sector, which encompasses increasing amounts of illegal commerce”.
The nation's ministry of trade, commerce and industry was solicited for statement.
A seasoned casino analyst with over a decade of experience in gaming strategies and industry trends.